VerticalFit HQ · San Antonio, Texas

Hire right. Get found. Work smarter.

A bad hire costs more than a salary. A weak website costs you the calls you never hear about. VerticalFit helps Texas businesses fix both, and now builds AI bots that take the busywork off your plate.

Explore Hiring AssessmentsSee the $49 Website

Owner operated English and Spanish Serving Texas

What we do

Three ways we help your business grow.

Pre-Hire Fit Assessments

Know who you’re hiring, before you hire them.

Role-specific assessments for law firms, finance, sales and the trades. Scored automatically, with the report in your inbox in seconds.

From $89/month + applicable sales tax · unlimited assessments

Explore assessments →

Websites

Home of the $49 Website.

A custom, mobile-ready website with hosting, SSL and local SEO setup, built by the owner. No build fee and no hidden fees.

$49/month + applicable sales tax · 12-month term

See websites →
Coming soon

AI & Bots

AI bots that work while you don’t.

Chat, intake and follow-up bots for small businesses. Built and set up for you, or as ready-to-use templates you set up yourself.

Early list open now

Join the early list →

Built first for law firms

Every bad hire starts with a great interview.

Missed deadlines, lost clients and months spent starting over. VerticalFit’s legal assessments screen six roles across a personal injury practice, each weighted for the job, so you see the fit before you make the offer.

  • Intake
  • Case Management
  • Paralegal
  • Legal Assistant
  • Records
  • Attorney
Get a free law firm sample reportExplore Legal Assessments

Bad-Hire Cost Calculator

What did your last bad hire cost you?

Add up more than the salary:

  • Recruiting and interviewing, twice
  • Training time that never paid off
  • Mistakes, lost clients and overtime
Run the numbers
VerticalFit™ — Find the fit first.
FounderAnthony Morton

About VerticalFit

One partner. Three ways to grow.

VerticalFit LLC is a San Antonio company, owned and run by its founder, Anthony Morton. We build the hiring tools, websites and AI bots that small and mid-sized businesses use to grow.

You work directly with the person building your tools. We keep the tech simple, explain every step and make sure it keeps working long after launch.

  • San Antonio basedServing all of Texas
  • Owner operatedA direct line to the builder
  • English and SpanishFor every customer

FAQ

Questions we get asked.

What is VerticalFit?

VerticalFit LLC is a San Antonio, Texas company owned and run by its founder, Anthony Morton. We help small and mid-sized Texas businesses hire right with pre-hire fit assessments, get found with the $49 Website, and work smarter with AI bots, in English and Spanish.

What is a pre-hire fit assessment?

It is a role-specific questionnaire about how a candidate tends to work. It measures six traits, weights them for the job you are hiring for, and is scored automatically, so the report lands in your inbox within seconds. It is not a background check and should be used alongside an interview and reference checks.

How does the assessment work?

You pick the role in your employer portal and send the candidate their own link. They answer 50 short statements in about 15 to 20 minutes, with no account needed. The scored report is emailed to your hiring team, with what to probe in the interview.

Which industries do VerticalFit assessments serve?

Legal, finance, sales and the trades, including HVAC, plumbing, roofing and electrical. Each industry has its own roles, questions and scoring. More industries are in development.

How much do the hiring assessments cost?

$89 per month plus applicable sales tax for unlimited assessments, for employers who subscribe by December 31, 2026. That founding rate stays fixed while the subscription is active. After that, new subscribers pay $119 per month. There is no setup fee and no per-candidate charge.

What is in the free law firm sample report?

It is a complete sample report for a fictional law-firm candidate, exactly what you receive when a real candidate finishes: the fit rating for the role, how they would fit your other roles, a six-trait profile weighted for the job, and the integrity check with what to probe in the interview.

What is the $49 Website?

A custom, mobile-ready website for your business with hosting, SSL and local SEO setup, built by the owner. It is $49 per month plus applicable sales tax on a 12-month term, with no build fee and no hidden fees. A Spanish toggle can be added for $15 per month, and it is included in the $197 per month Growth Plan.

What AI bots does VerticalFit offer?

AI bots are coming soon: website chat, missed-call text back, client intake, appointment booking, review requests and follow-up. Have one built and set up for you, or start from a ready-to-use template. Every bot speaks English and Spanish. The early list is open now.

How do I get started with VerticalFit?

Call (210) 410-4404 or send a message through the contact form. Anthony follows up personally, usually within one business day.

Contact

Let’s talk about your business.

Tell us what you’re working on. Anthony will follow up with you personally, usually within one business day.

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